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Buyer Evaluation: 10 Methods Firms Can Say Thank You

With so many different options for customers, it is important to recognize and recognize the consumers and customers who choose to do business with you. A certain level of customer awareness not only helps you feel valued, it also engages your employees because it strengthens the relationships between customers and your employees.

There are countless ways that your company can show gratitude to your customers, and many of those ways cost little more than your time. To find out what works best, we asked a jury of members of the Young Entrepreneur Council to do the following:

Q. How can companies show gratitude to their customers or customers? How does customer appreciation ultimately build better relationships for the future?

1. Hold freebies for customer evaluation

 John Turner customer review tips "width =" 140 "height =" 140 We have seasonal giveaways for our customers, which we offer great discounts, free products, gift cards and much more. I think this is a great way to show gratitude as people love the idea of ​​winning a prize and are therefore likely to take part in our contest on social media. We set rules for the registration process in which consumers can subscribe to our email list, share the post with friends, and follow us on social media for additional posts. This tactic helps us secure future communication channels, which ultimately helps us build better relationships and relationships with our customers. —John Turner, SeedProd LLC

2. Share new products with customers early

 Matthew Capala's Customer Review Tips "width =" 140 "height =" 140 If you are testing a new product in the last phase before you launch it, try using existing ones Customers to share. My agency for digital marketing frequently develops digital products for search engine optimization and search engine marketing. One way in which we show our gratitude is the onboarding specials from product premier. The integration of new products creates a symbiosis with our customers. When we launch the final product, we always offer a discount to customers who were in the final product trial. We win users for new products, we show our customers that we are constantly improving our digital offering and that we rate their contributions as more than a test group or just as customers – they will expand our team. —Matthew Capala, Alphametic

3. Show your customers' appreciation by surprising them with gifts and personal notes on special occasions

 Daisy Jing customer appreciation tips "width =" 140 "height =" 140 On special occasions such as birthdays, which are stored in their profiles, we send random surprise gifts with small personal notes, made by me were written. It creates better relationships when we know that this is important to us and that we know their birthdays. We value our customers and make them feel that they are not just a name who orders our products, but a person with value, and we are grateful to them. – Daisy Jing, Banish

4. Teach customers something useful

 jared weitz valuation tips for customers "width =" 140 "height =" 140 Help them learn something new for free. Of course, you can send them a box of sweets or invite them to a corporate event, but offering you your niche knowledge is something nobody else can give. Host an online seminar, send an e-book, or host an informative lunch to teach your customers something they can use and do for their businesses. It actually gives them something that could exponentially expand their own business, and it shows that you care about their success and are willing to do what is necessary to help. They will remember it and see you as a far more valuable company to deal with. —Jared Weitz, United Capital Source Inc.

5. Follow-up with your customers

 jeff pitta appreciation tips for customers "width =" 140 "height =" 140 You don't have to make a big effort to show gratitude to your customers. A simple thank you email or follow-up call can go a long way. When you get in touch with your customers, show them that you care and that you see customers as people, not just as commission generators. Your customers will look elsewhere if they feel you don't want to meet their needs. People talk too. Word of mouth is still an effective marketing tool. After all, you would probably trust a friend rather than a website when referring. In your follow-up communication, ask your customers whether they are satisfied with their service and take their feedback into account. You may think you are well and look forward to hearing from you. If you have to make a small change, you will keep it with you for years. – Jeff Pitta, Medicare Plan Finder

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6. Be transparent

 stephanie wells appreciation tips for customers "width =" 140 "height =" 140 In order to show gratitude to your customers, you first have to be honest. It is particularly important today as a company to be transparent, because in the end the truth always finds a way out. Even in smaller cases, it is important to be honest with your audience. If you can't meet your expectations, let them know. Being in advance saves time and money and they will thank you. – Stephanie Wells, impressive forms

7. Appreciating customers means respecting their time

 Solomon Thimothy "width =" 140 "height =" 140 We all agree that building customer relationships is a top priority for any company, regardless of the industry. Giveaways, occasional discounts and thank you letters are fantastic. However, you can do something else to thank as many customers as possible in a way that is important: they show respect for their time. When you receive a newsletter, make sure it's worth it. If you want to share a post on social media, you should make it a good post. If you can share a value, do it. We have launched a YouTube channel where we answer the most frequently asked questions from our customers. We have also just created a digital marketing podcast to share knowledge absolutely free of charge. Be helpful. It is a pillar of strong relationships. -Solomon Thimothy, OneIMS

8. Implementation of a graduated loyalty program

 Kalin Kassabov "width =" 140 "height =" 140 Reward and loyalty programs are always an effective way to demonstrate customer appreciation. It is important that the awards are tiered so that your best customers are rewarded in proportion to their purchases. Incentives can be free products or services, vouchers or gifts. You can also do this informally by giving gifts to your customers. However, a loyalty program has the advantage that it offers customers an incentive to collect points with every purchase. This is the model used by the aviation industry, but it can be applied to almost any type of business. —Kalin Kassabov, ProTexting

9. Give your customers solutions, even if they are not your own.

 Angela Ruth "width =" 140 "height =" 140 "

Show your customers that you value them by helping them with suggestions and recommendations for things you can't do directly for them. If they see that you are not always offering your own solution, but have a network of other ways to help them, they will realize that you value them for themselves rather than what they may buy from you. —Angela Ruth, Calendar

10. Find small ways to show an "attitude of gratitude" every day

 michael kurland "width =" 140 "height =" 140 As a B2B service provider, customers are the lifeblood of our company, and gratitude towards each and every one of them can be commonplace. For example, customer service calls can end with the simple "Thank you for doing business with us today". We track our customers on social media and share their posts when appropriate to help strengthen their brand. At regular intervals, we also host customer appreciation events, which can include happy hour, a sporting event, or other team activities. In addition, we worked with our customers on some of our giveback initiatives, which has led to closer relationships as they bring us to our company's vision. Michael Kurland, Branded Group Inc.

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