Marketing a company requires several tools and platforms. From Facebook to blogging, understanding the options available and their functions can go a long way. Here are some tips from small business online community members to help you better understand these popular marketing channels.
If you want to get the most out of your Facebook marketing strategy, you need to post regularly. However, finding enough content can be difficult. In this post on Social Media Today, Andrew Hutchinson outlines Facebook's guidelines for creating your own content calendar.
Google is constantly updating its technology to provide users with more relevant search results. This means that companies looking to improve their SEO need to find out about new updates so they can adjust their strategies. Neil Patel reviews the latest update in this blog post.
The increasing popularity of streaming services has changed the way many companies view television advertising. However, before you adjust your spending, there are a few important points to consider. This target marketing contribution by Adam Ortman and Shari Slackman will be discussed further.
If you really want to improve your SEO strategy, adding the right tools is a must. In this Cybernaira post, Adeshokan Shamsudeen discusses some of the different types of tools to help business owners choose the best for their needs. BizSugar members then discussed the post here.
Blogging is anything but a new strategy for companies. However, some are just starting to see it as a way to communicate clearly with customers and others in the industry from a distance. If you're thinking about starting a blog, the tips in this blogging brute post by Mike Allton can be helpful.
When using a blog to market your business and communicate with potential customers, it is important to have a goal in mind for each post. And sometimes it can be helpful to add a clear call to action at the end of each to achieve these goals. Dave Brown examines this concept in this Small Biz Daily article.
Venmo is a popular mobile payment platform with which many companies and individuals are already collecting money and paying others. But it can actually be more than that for companies. In this DIY marketer post, Sydney Wess gives tips on using Venmo to build a brand.
If you want to get more visitors to your website, you have to choose the right keywords. And that requires research. In this article on adhesive tape marketing, John Jantsch offers tips on this.
Using technology to run your business isn't just about choosing software programs. There are some hardware devices that can also be beneficial for business users. Ivan Widjaya lists some of these different products in this Biz Epic post.
If the content of your website matches the content published elsewhere, this can have a significant impact on your search rankings. If you want to avoid problems, read this post by Anmol Kumar on Pixel Productions. Then see what members of the BizSugar community have to say here.
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